I’m Deborah McIvor, a musician, communicator, public relations specialist, social media junkie, project manager and event planner. Currently, I’m focused on strategic uses of social media while participating in a McMaster University class, “Social Media Research & Techniques”. Many of my posts will be related to the discoveries I make and analysis I offer while expanding my knowledge base in this area. Of course, I will certainly be interjecting with personal musings and self-expression, so I hope you’ll enjoy my view of life through the cyber-looking-glass. Thanks for reading!